Nothing kills a team in the early stages faster than equity talks…and yet, nothing at the start of a project is more intangible than the value of equity.
It’s easy, and worthless, to own 100% of a project that is going nowhere…it’s difficult, and life changing, to own 1% of something huge and world-changing (but only once you sell).
My bottom line is that equity is important…building value, so that the equity actually means something, is more important.
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Kevin has a day job as CTO of Veritonic and is spending nights & weekends hacking on Share Game Tape. You can also check out some of his open source code on GitHub or connect with him on Twitter @falicon or via email at kevin at falicon.com.
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